Even when I am in austerity mode, I love to browse Rakuten to see what is on offer for Japanese shoppers. A decade later, I remain fascinated by all the licensed euro brands that show up in small Japanese web shops (Kempel, Danton, Yarmo, Sierra Designs, Brady, to name a few). I cannot think of another place in the world where brands and styles are imported, reimagined, and than sold exclusively to a domestic audience. Fortunately, Rakuten has developed a worldwide shipping service that has opened many webshops to international customers. I tend to browse the new shops for brands and than sift the used clothing sites for bargains. I am always looking for updates on staple items or cues as to how stylish Japanese customers are sporting their garb. Here are so recent finds.
FWK Engineered Garments lab coat paired with rolled trousers and Parabook loafers. As someone who locked in my high water pant height years ago, I love the Japanese commitment to the extreme ankle exposure and socklessness.
I love Japanese appetite for special white and off white color treatments. You won’t find these Brady bags or Barbour jackets in the US or UK.
Several fave web shops have reached stasis in they model catalog clothing. The approach applies to men and women and goes something like: knit cap, long chore or lab coat, baggy trousers, socklessness and sneakers, clogs or loafers.
Interesting twist on the UK Lavenham equestrian jacket. I like the idea that a summer jacket would be designed with a quilt lining. The pockets on the jacket are pitch perfect.
I’ve seen a number of web shops market kids clothing to women. For me, this proves that a customer base exists for heritage clothing resized to fit women (without compromising design details or creating separate colorways). I only wish more US apparel companies would adopt this approach (or at least expand the size offerings of the kids lines to include XL and XXL).
Danton is my new FWK Engineered Garments. I love the round collar, windproof jacket. I already own a few copies and anxiously await a new release in a melton wool or cotton twill.
