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Archival Lament: Woolrich Relaunch

Woolrich illustration courtesy Cavidanny Japanese Woolrich offerings Growing up, Woolrich was always the default brand if you couldn’t afford Filson or wanted something lightweight for hiking or lakeside recreation. As a brand, Woolrich pretty much disappeared from view (for me) in the 1990s. Every once in awhile, I’d see a ratty shadow plaid cruiser jacket …

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Uncategorized

Archival Lament: Woolrich Brand Relaunch

Illustration courtesy Cavidanny Japanese web shop offerings Growing up, Woolrich was always the default brand if you couldn’t afford Filson or wanted something less profound for hiking or lake-side recreation. As a brand, Woolrich pretty much disappeared from view in the 1990s. Of course, the brand would make a guest appearances, now and then, in …

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